Here is a summary of the program:
Weeks 1-4 Thousands of phone calls to find any who will let you
send them mail.
Mail a first class "thank-you" letter to each household that requests mail.
Weeks 5-8 Four weekly mail pieces
inviting folks to your Grand Opening Service
Week 9 Final phone call-backs to
invite folks to the Grand Opening Service
Grand Opening first service of your new church
Frequently Asked Questions
Do you win
people to Christ on the phone?
This is not a soul-winning program. It is a survey to find the unchurched and add them to a mailing
list. The soul-winning comes later as you follow up those who actually come to church.
How much does this cost?
You can purchase a
notebook that contains all instructions, six cassettes and video. As far I know, the only place to get it now is from Doug Miranda
at www.newmovers.org. Click on his E-store and expect to pay about $250. This notebook is a must if you are going to run the program.
Next, add the cost of phone installation, printing, and postage. There are variables, but you will probably need from $5000 to $8000
for the full-blown phones outreach.
What about the Federal Do-Not-Call list?
The CD allows you choose if you want to call them. A
non-profit can legally call them, so we do. It is estimated that 40% of homes in America are on the Do Not Call list. If you do not
call them, you will miss many. We have not had problems calling those on Do Not Call list.
Do you follow-up folks on the Mail List who do not attend the first service?
Yes! You have already "touched" each person on the list
seven times (two phone calls and five pieces of mail). Now you can knock on their door and usually find a receptive person who at
least knows the name of your church. NOTE: If you have 1200 on the Mail List and 100 come to the Grand Opening service, you now have
an 1100 name Visitation List of people you have "touched" seven times. A church planting pastor can spend the next year visiting these
folks, OR send mail to them to advertise, start a church newsletter, etc.
My "Phone's for You" instructional DVD is now
available. In it, I explain all aspects of running the program to:
1. Plant a new church from scratch.
2. Revitatlize an existing church (an outreach effort that produces many new prospects)
3. Continuously survey the community for new prospects